Hotels and restaurants can use TopTips to promote special events, such as weddings, conferences, and culinary festivals, attracting event planners and attendees.

TopTips' primary user base consists of travelers specifically searching for travel-related information, including hotels and restaurants. Businesses can connect with potential customers actively looking for places to stay and dine.

TopTips' algorithm can promote content to a broader audience, increasing the chances of a video going viral. If a hotel or restaurant's video gains popularity, it can attract significant attention and potentially reach millions of users.

TopTips' short-form videos allow hotels and restaurants to create engaging and trendy content that appeals to a younger audience. This format encourages creativity and offers a visually appealing way to showcase services, amenities, and dining experiences.